Supplies of lettuces have been fairly steady and plentiful out of the desert-growing regions. However, following a cold front this week and next week in the region–including Coachella Valley, the Imperial Valley, and Northern Mexico–that’s likely to change.
Baloian Farms, a grower, packer, and distributor of premium-quality fresh produce, is pleased to announce Magatte Gueye as Chief Financial Officer (CFO) at its Fresno, California, headquarters. Magatte joined Baloian Farms as CFO on December 9, 2024, succeeding David Cuadros, who served as CFO for 30 years.
Nestled in California’s fertile San Joaquin Valley in
Fresno, Calif. lies a multi-generational family farm
with quite a story. Baloian Farms traces its roots to an
incredible journey that began over a century ago, when
an immigrant named Charles Baloian fled Armenia
during the Armenian genocide in search of a new life
in America.
Lettuce and leafy green demand is starting to pick up. “In the last 10 days, it’s kind of been slow. However last week we could really feel a good shift and there’s a lot more demand that still seems to be building,” says Jay Angulo of Baloian Farms.
Baloian Farms, a family-owned grower of bell peppers, eggplant, mini peppers, cucumbers and squash, has been honored for its business legacy by The Business Journal of Fresno, Calif., according to a news release. The company also grows leaf, romaine, spinach and cauliflower.
The Baloian Family immigrated to the United States from Armenia to
escape the massacres of their people by the Turkish government. By 1917,
Charles Baloian had established himself as a farmer with a 70-acre ranch
on Staten Island, New York. During harvest, he would take his produce by
horse and wagon across the Staten Island Ferry and sell it on the New
York City market